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| Id | 874 | |
| Author | Thompson J., Day J. | |
| Title | Understanding the impact and value of temporary public art sculpture trails | |
| Reference | Thompson J., Day J.; Understanding the impact and value of temporary public art sculpture trails ;Local Economy vol:35 issue: 3 page:186.0 |
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| Link to article | https://www.scopus.com/inward/record.uri?eid=2-s2.0-85085768506&doi=10.1177%2f0269094220921811&partnerID=40&md5=b76ec1ae84461fa2195e062927929aa9 |
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| Abstract | Temporary public art sculpture trails (T-Pasts) have been used for over 20 years around the world to fulfil a number of objectives. They can help to generate revenue for host towns and cities; they can contribute to place branding; they can provide entertainment for residents and visitors; and they can raise funds for designated charitable causes. They typically feature object characters that have a relevance for the host place and they invariably utilise the same operational model. They receive significant local publicity and various claims are made concerning their economic, social and aesthetic impact. But there is a case to be made that they are ‘hidden in plain sight’ as some people will walk or drive past exhibits without ever seeing them. In this article, we track the history of T-Pasts, categorise them into different types, examine their value for different stakeholders, discuss their various impacts and offer a conceptual impact model. We conclude the article with a discussion that contextualises T-Pasts in relevant themes, including place enabling and place building, and also the significance of the temporary element. © The Author(s) 2020. |
Understanding the impact and value of temporary public art sculpture trails. From a tourism perspective the host town is a destination which would be looking to increase its attractiveness and sell itself. We might further draw a parallel with temporary exhibitions in gal- leries and museums which can generate seri- ous revenue in part by attracting new visitors who might well return to enjoy something else creating a snowball effect. Csaszi and Gluck illustrated in their detailed study of the Budapest Cow Parade how the potential tension between such universality and the specific artistic/cultural/social/physical landscape in which stakeholders are locat- ed will bring uniqueness to an event. Herrero LC Sanz JA and Devesa M Measuring the economic value and social via- bility of a cultural festival as a tourism pro- totype.
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